CHIKI

Client

Ellie, a chicken farmer in WA.

Brief

Ellie is launching a beginner-friendly chicken care brand for first-time suburban chicken owners.

Solution

Since practical and fun options in this industry are hard to find, I designed Chiki with resealable bags, sturdy tins and a bright, charming look. The designs feature cute chicken illustrations and a colourful palette, giving the brand a fun, welcoming vibe that fits right into any coop. With adorable merch, like egg aprons and hats, Chiki brings a friendly, down-to-earth vibe for young families starting their own backyard flocks.